Design · brand colors

Color palette for your brand: choose how you want it to feel

Four colors are enough: a background, a text color, an accent and a support. Pick the feeling and see your palette with its contrast.

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You already have a logo and want to know its colors? Below there is a demo that pulls them from your image.

Your palette, based on how you want the customer to feel

Tap a feeling. The four threads change color, and below you see whether your text reads well (WCAG standard: 4.5 to 1 or more).

Heat, hunger, energy: for restaurants, spicy-food places and everything enjoyed hot.

#1A0B08 #F6E7D4 #E8472F #F2A43A

Your business

Open every day · order on WhatsApp

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Text on background: 0 to 1 · —

Button (letter on accent): 0 to 1 · —

I want this palette for my brand →

Your logo → your palette

Got a logo? Upload it and see which colors it is made of. It is calculated on your phone; the image does not leave it.

Real work

Brands and websites we made from Pisac.

Teja Vuh: tea house in Pisac
Teja Vuh · tea house in Pisac. A website that sells: the shop shows from the first screen and the cart builds the order for WhatsApp. See the project →
Kinsacocha: house at 4200 m above Pisac
Kinsacocha · house at 4200 m above Pisac. We sell the night, not a tour: mist and lagoons, and a WhatsApp button straight to the owner. See the project →

Price of your palette and your brand

Mini brand

from S/ 500 ≈ US$ 147

7 days

Logo, colors, typefaces and a short usage guide.

I want this → All prices →

How we work

  1. We talk on WhatsApp (15 min).
  2. I send you a proposal and a fixed price.
  3. 50% up front and I start.
  4. Delivery, adjustments and the other 50%.

Payment: Yape, Plin or bank transfer. Prices in soles; dollar amounts are approximate. (1 USD = 3.39 S/)

Keep looking

All prices →Brand design →Brandbook: your brand's guide →

Frequently asked questions

How much does a color palette for my brand cost?

The Mini brand —logo, colors, typefaces and a short usage guide— costs from S/ 500 and is ready in 7 days.

How do I choose my logo's colors?

Start with what you want the customer to feel: warmth, calm, freshness or closeness. From there come a background color, a text color, an accent and a support color.

How many colors should a brand have?

Four are enough: background, text, accent and support. With more colors the brand looks messy and is harder to use well.

What is contrast and why does it matter?

It is the difference between the text color and the background color. With a ratio of 4.5 to 1 or more (WCAG AA standard), your text reads well, even in sunlight on a phone.

I already have a logo, can you get the palette from it?

Yes: above you have a demo that pulls the colors from your logo. If you don't have a logo, we make it with the Mini brand.